Think sauce first.
Your customers do.
People love flavor. They seek it out. In fact, 60% of consumers look forward to getting a signature sauce, condiment, and/or dressing at a particular restaurant1, while 66% say sauces are the easiest way to try
In other words, give them a distinctive flavor they identify solely with you and they’ll keep coming back
One sauce can change everything.
The right sauce can turn an everyday menu item into a word-of-mouth phenomenon — something customers talk about, crave, and come back for over and over again. New sauce. New item. It’s
Change your whole menu.
Without having to change your whole menu.
With a “Think sauce first” approach, you can transform your menu without overhauling your operation.
Sweet Baby Ray’s offers 24 distinct varieties of sauces, marinades, dipping sauces, and glazes. Which means you can create signature flavors and easily deliver them consistently — every shift, every time.
If you can think it, we can sauce it.
Scroll to see our unbeatable variety of sauces.
See what you can do when you think sauce first.
Want to make a good menu great? Don’t change your menu — change how you think about it. See how easy it is to create a delicious dish, starting with the sauce.
Built for real kitchens. Like yours.
From prep to plate, Sweet Baby Ray’s is designed to perform where it matters most — your kitchen.
Foodservice-friendly packaging
Easy application across menu items
Reliable, consistent flavor every time
Create a signature that’s impossible to forge.
There are so many ways to “think sauce first.” You can use our recipes, make it your own, or consult with our chefs — culinary masterminds who understand this business and are 100% focused on helping you build yours.
The bottom line: When you treat sauce as a thought-starter, instead of an afterthought, everything gets better. Menu innovation, profitability and guest experience.
